This past Thursday night, amid swirling speculation about an incident at Brown University, the network's Kaitlan Collins took to social media, noting the confusion and guiding the public to her channel's 9pm newscast.
While it is by no means a impeccable news source, her statement seemed accurate for numerous observers. It stands as one of the organizations where you can find grounded and mostly trustworthy reporting – particularly during fast-moving events such as the one unfolding near a New Hampshire storage facility.
An Uncertain Position During a Business Battle
Yet CNN, now four and a half decades old, finds itself in a uncertain situation as two massive media empires compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has become part of a high-risk game of mergers and acquisitions, not as a question of what benefits the information-seeking public.
“This is yet another example of the deep structural problems with roots in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a corporate drama with powerful individuals as the central actors, but there is scant discussion of the public interest,” Pickard added.
The Complicating Element: Political Influence
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his primary “fake news” adversary.
Recall the shouts of “CNN sucks!” at the president’s rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will protect him from negative coverage and examination. That is part of why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to prefer that suitor more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that venerable news network.
An Outcome of More Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. Such a move could be a welcome development to many at the network, but it’s hardly a secure position. That arrangement could position CNN for another sale. It never ends.
In the view of Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that competition laws should prohibit both deals.
“Either merger would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Bigger Issue and a Path Forward
Whatever happens with this particular battle, the bigger problem endures.
“The present media landscape is a very anti-democratic system, but we must resist a sense of powerlessness,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can address it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will never happen.
Measures that support independent news organizations, aid local journalism, subsidize public media, and outlaw the accumulation of media power in a handful of hands are not only possible – they are essential for a robust democracy.
In the world of media ownership, size does not equal quality. And news organizations including CNN must not be pieces in the most recent merger game.